The car ownership in China has exceeded 130 million units, and by 2020, China's automobile production and sales will continue to maintain rapid growth, means that the main market in the automotive market customer service Chinese auto parts enterprises, will continue to benefit from the increase in car ownership brings opportunities. Specifically, to the filter industry, with the continuous growth of the quantity, the industry market will maintain more than 15% growth rate. After three years, the scale of the filter will further expand in the Chinese auto aftermarket.
The demand for automobile filter in China will reach 1 billion 200 million in 2018
With each car replaced at least 5 (2 oil filter, 1 air filter, 1 gasoline and 1 air conditioning filter) demand filter, according to the 2012 120 million car ownership base conversion, in 2012 China's auto filter market demand is more than 600 million. According to the total consumption amount of 120 yuan of 5 filters, the market size of the filter in China is close to 15 billion yuan in 2012.
Foreign authorities predict that by 2020, China's auto production and sales will remain above 13%, which means that the amount of car ownership in China will be further increased. According to the current growth rate of car ownership, China Auto Industry Association predicts that the demand for auto filter in China will reach 1 billion 200 million by 2018. According to the annual demand of 5 filters per vehicle and the consumption amount of 120 yuan, the market size of China's filter will be close to or even exceed 30 billion yuan by 2018.
Is the filter industry in China ready to face the doubling growth of the market?
Filter industry shuffle industry pattern is changing
This year, the old brands such as Lei Guan, Suzhou have gone bankrupt, and the famous brands such as yimenma and Bao Jie have encountered development bottlenecks. Some small and medium-sized filter enterprises are even more difficult to continue. The industry shuffling for years has begun. In this process of shuffling, some enterprises with potential and potential will stand out, and the new pattern of the industry is being formed.
In the face of the new pattern of the industry, with a view to too much due to the factors of brand and China's auto repair factory owners but the terminal is not affected, in front of the interests of each brand will people, which will enable the industry to form a "most enterprise performance in about 30 million years, a few years on the business performance of 2-3 billion" pattern. But also with a view, less in the expanding market scale in several enterprises can claim to occupy more than 10% market share, which means that the strength and potential of the enterprises in the industry reshuffle will have a huge market space, in 2018 1 billion 200 million of the market demand, as long as the volume to occupy the market the results of the 1% year of the enterprise will be a breakthrough billion. However, according to the survey of research institutions show that in the current market of China's automobile customer service on the leopard king still occupy the first brand in the industry position, in addition, FengChiTianXia and HaiYe are all wonderful to have the strength and potential of the enterprise followed, this situation seems to indicate that with the expansion of the industry market size, brand strength and potential of more and more will get rapid development.
Obviously, there are obvious differences between the two points of view, so whose view is the closest to reality? This is the only way to get the answer after waiting for the industry to shuffle. However, in the context of the rapid growth of the industry market, the key to the market is to improve the quality of the product and to shape the influence of the enterprise brand.
Qingdao Shunqing Auto parts Co.,Ltd
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